In last week’s post (if you haven't checked it out go here), I compared Fiverr to Upwork based on jobs I received that were similar in pay for both platforms. In this post, I’ll speak a bit highly of Fiverr since I did say that Upwork is the more upscale version of Fiverr. Although Upwork does tend to have more higher paying clients, Fiverr has given us voice over artists the ability to offer commercial rights and broadcast rights to our audio files. Upwork does not give this ability to us sellers, so essentially each platform has their pluses and minuses, but everything does in our world. I stand by my word that both platforms are great to get work on.
Commercial and Broadcast Rights
2 days ago, August 15, 2018, I had a very honest client who purchased a $15 voice over gig from me (it was a total of 51 words or a 15 second audio file). Currently my lowest voice over gig is $15 per 375 words as I refuse to do small $5 gigs anymore. After 3 years, I’ve had enough of that. Back to topic. After purchasing, this honest client told me they were using the audio file in a Facebook ad of theirs and asked if they needed to purchase anything else in order to be able to do so. I kindly messaged back letting them know they had to purchase the broadcast rights to the audio file.
Currently, I offer commercial rights and broadcast rights for my audio files. Commercial rights means they will use the file on their website, such as in a video or on YouTube/social media. It doesn’t involve using the audio files in channels where they will make money. Broadcast rights means they will use the file through paid marketing channels such as tv, radio, internet ads, etc. It was about a year ago I believe that Fiverr implemented the commercial and broadcast rights on their platform. The price I had added for the commercials rights to my audio files is $15, while the price for the broadcast rights is $100.
So I sent off the custom offer for the broadcast rights and sure enough my client purchased. Why? Because they wanted my voice for their ad. They could’ve easily found another seller so they could fork up a lot less, but people pay for quality.
It took me a total of 5 minutes to complete their 15 second file. Of course, it could’ve taken shorter time, but I am not all about just making money. I want to provide the best quality audio for my clients therefore I take the time necessary to make sure that is what I deliver to them. Quality over quantity always.
So, that was how I made $115 in only 5 minutes. Voice over acting is not only fun, but lucrative. I truly enjoy what I do and I do it to the best of my ability. I am currently putting the finishing touches on my new voice over book which will be a how to guide in terms of working from home as a voice over artist. I will post all about it when it has been published. I wish you well on your freelancing journey. Stay positive and MAKE IT HAPPEN! -Shenteria Marie